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Watch: DΓ­a de los Muertos brought a deep message to the Mission

πŸ“Ί 48 Hills SF πŸ• November 5, 2026 at 10:50 AM
πŸ“ Source based in: World β€Ί Northern Hemisphere β€Ί North America β€Ί United States β€Ί West β€Ί California β€Ί San Francisco

SF’s 45th annualΒ Dia de Los Muertos procession on November 2 stretched from 22nd Street and Bryant all the way to Mission Street. Thousands of people gathered to watch and participate. But what makes this procession unique is that it’s truly a grassroots, community effort, with the message β€œOur Dead Are Not for Sale.”

β€œThat saying is a slogan all year long in terms of gentrification and changes in the Mission,” said Michelle Cerrato of event organizers El Colectivo del Rescate Cultural (Culture Rescue Collective). β€œWe don’t collect government assistance or external funding for this event. It’s by the community, for the community, and therefore you cannot buy us.”

The post Watch: DΓ­a de los Muertos brought a deep message to the Mission appeared first on 48 hills.

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